Category Archives: Marketing

USAA go read your ads

Posted on December 13, 2019 by asechmentor@gmail.com

And then there’s that other paragon of customer service, USAA, the big auto insurer. I’ve been a customer of theirs for over 40 years. But, they raised their rates $20 US per month. Not bad, but I told them I … Continue reading →

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VZ no BZ

Posted on December 13, 2019 by asechmentor@gmail.com

Today was the day. Not only did Chase screw up, Verizon (VZ) apparently lost my cell phone payment and threatened to cut off service. Turns out, they deposited the check, because it cleared ol Chase, but Verizon can’t figure out … Continue reading →

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Chase Overdraft Crap

Posted on December 13, 2019 by asechmentor@gmail.com

About a year ago, I seriously overdrafted my checking account at Chase. So, I went down to the local branch to see what I could do to fix the situation. Turns out they can send a text to my smartphone … Continue reading →

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White Castle No Comprende

Posted on December 11, 2019 by asechmentor@gmail.com

White Castle, the venerable seller of sliders, recently opened in Scottsdale AZ. I decided I’d bring a bag home; my wife doesn’t know ol White Castle. I wanted to know if I could order a bag of 10 through the … Continue reading →

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FBI, Fix Your Culture

Posted on December 11, 2019 by asechmentor@gmail.com

The FBI, and to a lesser extent, Department of Justice, need a culture makeover. They are both probably notoriously top down driven, and not too tolerant of diverse opinions, we imagine. We have seen this before in government agencies, because … Continue reading →

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Bonfire of the Vanities

Posted on December 5, 2019 by asechmentor@gmail.com

So Nancy Pelosi is going to refer the House shenanigans to formal impeachment inquiry, or something. The stock market greeted the news with a collective yawn. The Democrats probably just lost the 2020 election to Trump, and might well have … Continue reading →

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A Tale of Two Products

Posted on December 3, 2019 by asechmentor@gmail.com

Mike Lindell is a smart guy and an excellent businessman; look what he’s done with a plebian product (pillows) and leveraged them into an empire. He really hasn’t put a foot wrong….good usp, good selection, leveraging pillows into associated products, … Continue reading →

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If You’re Big Why Aren’t You Profitable?

Posted on November 26, 2019 by asechmentor@gmail.com

Back in the day when I was in charge of all financial planning at Ford Credit, whenever a division would come up with an idea, they had to come up with a ‘steady state’ level of sales, or branches, and … Continue reading →

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Robocall AI

Posted on November 22, 2019 by asechmentor@gmail.com

We get 4 or 5 robocalls a day selling car or personal insurance, health plans or somesuch. All are high volume call applications. We have noticed when we’ve answered the local ones (who might be potential clients) that they apparently … Continue reading →

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WeWork Wobbles

Posted on November 20, 2019 by asechmentor@gmail.com

We like the idea of co-working spaces. We have occasionally operated from one, and have recommended them to our smaller clients. One of our clients operates a worldwide business from a co-working space, with a big assist from 40 or … Continue reading →

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