Monthly Archives: November 2019

If You’re Big Why Aren’t You Profitable?

Posted on November 26, 2019 by asechmentor@gmail.com

Back in the day when I was in charge of all financial planning at Ford Credit, whenever a division would come up with an idea, they had to come up with a ‘steady state’ level of sales, or branches, and … Continue reading →

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Robocall AI

Posted on November 22, 2019 by asechmentor@gmail.com

We get 4 or 5 robocalls a day selling car or personal insurance, health plans or somesuch. All are high volume call applications. We have noticed when we’ve answered the local ones (who might be potential clients) that they apparently … Continue reading →

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WeWork Wobbles

Posted on November 20, 2019 by asechmentor@gmail.com

We like the idea of co-working spaces. We have occasionally operated from one, and have recommended them to our smaller clients. One of our clients operates a worldwide business from a co-working space, with a big assist from 40 or … Continue reading →

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Product and Service Positioning

Posted on November 15, 2019 by asechmentor@gmail.com

This stuff might be old hat in the US, but not so much internationally. Basically, what we advocate is positioning IN CUSTOMER PERCEPTIONS. What they think is reality, not what your marketing department tells you. A quick way to get … Continue reading →

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Relationship Selling

Posted on November 11, 2019 by asechmentor@gmail.com

This is a style of selling products or services to your customers where you establish a modest relationship with them before you try to sell them. The reason you want to do this is to establish trust in your customers … Continue reading →

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Radio Free China

Posted on November 5, 2019 by asechmentor@gmail.com

I was watching Fox News recently about the plight of the Chinese people, and the fact that they apparently have little knowlege about what’s going on outside China. Taiwan would be a logical broadcasting spot, since it’s just off the … Continue reading →

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