Monthly Archives: August 2019

Recession Bushwa

Well, the media is all in a lather about an impending recession. Bushwa is a socially acceptable word for bull***. We don’t buy recession talk. We think we might be seeing a slowdown in growth, but that’s it. Our clients … Continue reading

Posted in Marketing | Tagged , | 14 Comments

Bizarre Customer Service

Recently, I wrote a customer service blog praising serveral large companies on good or better customer service. Then, there’s Verizon, my cell phone carrier. Used to be that if you were late on a payment, you just called in, let … Continue reading

Posted in Marketing | Tagged | 4 Comments

It’s about the people

I recently took two flights on American Airlines, and it was like a tale of two cities. The first one started with a senior Captain for American, Captain Walzer, playing a drumstick solo on the countertop of the gate counter. … Continue reading

Posted in Marketing | Tagged | Leave a comment

Don’t Mess with Success

Unless you have a better product, have tested and focus grouped it extensively. Case in point: My wife and I like to eat about once a month at the local Olive Garden, which is owned by Darden Restaurants. We nearly … Continue reading

Posted in Marketing | Tagged | 4 Comments

We Need the People

There’s been a lot of commotion about southern border security in the United States, and it seems to us that some new perspectives are needed. Our labor participation rate is about the highest it’s ever been, so businesses are running … Continue reading

Posted in Marketing | Tagged , , | Leave a comment

Don’t Rely Exclusively on Web For Leads

Something we’ve noticed in calling around to businesses is that they’re leaving their phone numbers off their web sites. This might be a US-only post, but we’d like to know what the situation is in other countries. We know that … Continue reading

Posted in Marketing | Tagged , | Leave a comment

Larry and Sergei, Watch Your Perceptions

Recently, it was reported that Larry Page and Sergei Brin, the two chief Googlers, went to the Pentagon to pitch their Artificial Intelligence services. All well and good. However, right after that meeting, they went to Beijing to talk to … Continue reading

Posted in Marketing | Tagged , , | Leave a comment

Mickey D, No QC

For some reason, maybe people, maybe training, maybe something else, our two local McDonalds have had a QC problem. And it’s usually on my wife’s order, even though I pick the orders up at drive thru. One was missing a … Continue reading

Posted in Marketing | 4 Comments

Don’t Forget Your Phone Number

Many companies assume, wrongly, that once they have put up a web site, they’re done with their promotion efforts. Not so. Your company should appear in whatever medium your customers might find you, and with a phone number. If you … Continue reading

Posted in Marketing | Tagged | 8 Comments