Tag Archives: jim farley

Go Further

Recently, Ford published to employees and retirees an interesting note on ‘Go Further’, which, apparently, has gone well beyond just a slogan for the cars. Ford’s even making the slogan emblematic of what it expects of employees, too, which is … Continue reading

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How to Use Social Media: Post, Listen, Scale

Ford’s use of social media could be emulated by many more firms Continue reading

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