Tag Archives: ford

C’Mon GM, SWOT Yourself

It appears that GM has rather lost its way. 55,000 workers are striking its us plants over higher wages and benefits, which now average $63 per hour. It’s been awhile since I was at Ford, but back in the day, … Continue reading

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Go Further

Recently, Ford published to employees and retirees an interesting note on ‘Go Further’, which, apparently, has gone well beyond just a slogan for the cars. Ford’s even making the slogan emblematic of what it expects of employees, too, which is … Continue reading

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How to Use Social Media: Post, Listen, Scale

Ford’s use of social media could be emulated by many more firms Continue reading

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