Well, Fortune is finally getting with the program.<\/p>\n
They had an article on MBA programs and the changes to the programs in the last few years: leadership, innovation, entrepreneurship, law and other key areas.<\/p>\n
It got us thinking: If we at the ASE (www.theasoe.com<\/a>) were to design and MBA, what courses would we put in it?<\/p>\n First, it would depend on whether the student had business background and was running or\u00a0had run a company. If we assume that the EMBA (our term, for electronic MBA) is for people who have business experience, here’s what we’d have:<\/p>\n E01\/E02: Sales Best Practices: Evaluating your sales practices and your sales force. We’d probably include something on evaluating your market position (E15), too.<\/p>\n E04: Internet Marketing. Still a weak point of many firms, particularly SEO and Social Media.<\/p>\n E9\/10: Employment Regulations and Personnel Hiring. Nearly always a weak spot.<\/p>\n E11\/12: Financial Management for Established Businesses.\u00a0There’s a lot to learn here.<\/p>\n E14: Alternative Financing<\/p>\n E16: Maximizing the Value of Your Business<\/p>\n E19: Retirement Planning<\/p>\n E20: Supervisory Development<\/p>\n E21: Customer Service<\/p>\n Do we want any electives? If you look at our “E” course list, there are a few. There are 12 courses in our MBA, which is probably more than the traditional schools have.<\/p>\n If anyone out there wants to sign up for our MBA, those are the courses, and we’ll give you the whole package for $200, and throw in a nice framed certificate. Last time I checked, that’s about $20,000 less than a traditional school.<\/p>\n","protected":false},"excerpt":{"rendered":" Well, Fortune is finally getting with the program. They had an article on MBA programs and the changes to the programs in the last few years: leadership, innovation, entrepreneurship, law and other key areas. It got us thinking: If we … Continue reading